Shopify is convenient, but it taxes every sale and slows your store. A custom store keeps 100% of revenue and loads in under a second.
⚡ Under 1s vs 1.9s
Looking for Custom Website vs Shopify in Conway? Here is what local businesses get:
For the roughly 73,817 people who call Conway home, getting found in local search takes more than a pretty template — it takes Custom Website vs Shopify done right. From the area around Cadron Settlement Park to the rest of Conway, this is a competitive local market where online visibility decides who gets the call. Between well-known spots like Cadron Settlement Park and Faulkner County Museum, Conway has real local demand — and the businesses that capture it online are the ones with the fastest, clearest sites.
As a growing community, Conway draws locals and visitors alike near places like Cadron Settlement Park, and your site has to load fast for every one of them. Locals and visitors rate spots like Cadron Settlement Park and Faulkner County Museum around 4.7 stars — the same standard your Conway site should meet the moment it loads.
Builders like Wix and Squarespace trade speed for convenience. For Conway businesses that need to rank, hand-coded PHP wins on the exact metrics Google measures. You own the finished site outright — no subscriptions quietly draining your Conway budget. Local schema and clean markup tell Google exactly where you operate, so Conway searches surface your business.
Conway is a growing community, and nearly every business here is competing for the same handful of spots at the top of local search. For Conway businesses I hand-code everything — fast load times, solid SEO foundations, and a design that reflects your work rather than a stock theme. If your current site is slow or dated, a custom build is usually the highest-return change a Conway business can make.
Yes — booking flows, enquiry forms and native Stripe checkout are built directly into the code, so no Conway business is paying a platform a percentage of every sale.
Every build is measured on Google Lighthouse before launch and again after go-live. The target is 100, and it is a number you can verify for your Conway site yourself rather than take on trust.
Pricing is a flat fee agreed up front — one cost, with no monthly subscriptions. Conway businesses get a fixed quote based on scope, so there are no surprises after launch.
Every build targets Core Web Vitals, sub-second load times, and local on-page SEO. Combined with schema markup, that is what helps Conway businesses climb local results.
Every Shopify migration for Conway, Arkansas ships with a full redirect map, so the rankings you already have follow you across. Most Shopify sites in Conway start fast and slow down as plugins and apps accumulate. Custom code has nothing to accumulate. Moving off Shopify is mainly a migration problem, not a design one — and for Conway businesses the risk that matters is losing rankings, which careful URL mapping prevents.
Shopify makes launching a store easy, but you pay a monthly fee plus a cut of every transaction forever, and the templated checkout loads slowly. We build custom e-commerce stores with secure Stripe checkout that do everything Shopify does, hand-coded to load in under a second and score 100 on Lighthouse, for one flat fee you own. If you are comparing Shopify to a custom store, here is the honest breakdown. Serving Conway, Arkansas.
Side by side on the things that actually affect your rankings and your wallet.
| BuiltToWinWeb | Shopify | |
|---|---|---|
| Page load time | Under 1 second | 1.9s |
| Lighthouse score | 100 | 60 |
| Cost | ✓ One flat fee | ✗ $39+/mo plus transaction fees |
| You own the code | ✓ Fully yours | ✗ Locked to platform |
| Built for SEO | ✓ Hand-coded schema | ✗ Limited control |
| Code & plugin bloat | ✓ Zero | ✗ Heavy |
The trade-offs that come with the convenience.
Monthly subscription plus a cut of every single sale, forever
Templated storefronts that look like thousands of others
App add-ons stack up extra monthly costs quickly
Checkout and theme speed you cannot fully control
You never own the platform or your store code
Shopify charges a monthly fee plus transaction fees on every sale indefinitely, and apps add more. A custom store with Stripe is one flat fee you own, so you keep 100% of each sale beyond standard card processing.
Yes. Product management, variants, inventory, discount codes, and secure checkout are all built directly into your custom store, without app subscriptions or platform limits.
Typically yes. Hand-coded stores load in under a second versus around two seconds for many Shopify themes, which directly increases checkout conversions.
About a month for a typical Conway business site, including content migration and redirect mapping.
Yes, and generally faster. Anything handled by a Shopify plugin or app — forms, payments, bookings, galleries — is built directly into the code.
Not with a planned migration. Every URL is mapped, meta data carried across, and redirects tested before launch — most sites hold rankings and gain from the speed improvement.
Get a free, no-obligation quote. We can rebuild and migrate your existing site without losing your rankings.
Guarantees, process and pricing are the same everywhere we work — see the full Custom Website vs Shopify page. Serving Conway, Arkansas.
See how Custom Website vs Shopify worksReal, verified reviews from business owners who switched.
“Jake and his team created and built my onboarding system. Couldn’t be happier, take the risk, well worth it!”
“His work is always professional and well done. He’s great at designing websites that look clean, modern, easy to use.”
“Great Work, Professional Service! Jacob is very knowledgeable, trustworthy and reliable. Highly recommend.”
“Built2WinWeb did a great job on my website. They were professional, easy to work with and delivered exactly what I needed.”