Shopify is convenient, but it taxes every sale and slows your store. A custom store keeps 100% of revenue and loads in under a second.
⚡ Under 1s vs 1.9s
Looking for Custom Website vs Shopify in Orem? Here is what local businesses get:
Search in Orem, Utah is mobile-first and impatient; a site that loads in under a second is a genuine advantage over slower, template-built competitors. For the roughly 97,182 people who call Orem home, getting found in local search takes more than a pretty template — it takes Custom Website vs Shopify done right. As a growing community, Orem rewards the businesses that show up fastest and clearest the moment locals search.
Locals and visitors rate spots like Nielsen's Grove Park and Dreamwalk Park around 4.8 stars — the same standard your Orem site should meet the moment it loads. Across Orem's 97,182 residents, the businesses that win online are the ones whose sites load instantly and read clearly on a phone.
Builders like Wix and Squarespace trade speed for convenience. For Orem businesses that need to rank, hand-coded PHP wins on the exact metrics Google measures. Orem visitors get a site that loads in under a second and keeps converting around the clock. Local schema and clean markup tell Google exactly where you operate, so Orem searches surface your business.
Plenty of Orem businesses quietly lose customers to slow, template-built websites that blend in with everyone else. Each Orem project is built for speed and ownership: sub-second loads, proper schema markup, and code that stays yours. Flat-fee pricing, full ownership, and performance built to outlast the competition.
Yes — booking flows, enquiry forms and native Stripe checkout are built directly into the code, so no Orem business is paying a platform a percentage of every sale.
Every build is measured on Google Lighthouse before launch and again after go-live. The target is 100, and it is a number you can verify for your Orem site yourself rather than take on trust.
Pricing is a flat fee agreed up front — one cost, with no monthly subscriptions. Orem businesses get a fixed quote based on scope, so there are no surprises after launch.
Every build targets Core Web Vitals, sub-second load times, and local on-page SEO. Combined with schema markup, that is what helps Orem businesses climb local results.
Every Shopify migration for Orem, Utah ships with a full redirect map, so the rankings you already have follow you across. Most Shopify sites in Orem start fast and slow down as plugins and apps accumulate. Custom code has nothing to accumulate. Moving off Shopify is mainly a migration problem, not a design one — and for Orem businesses the risk that matters is losing rankings, which careful URL mapping prevents.
Shopify makes launching a store easy, but you pay a monthly fee plus a cut of every transaction forever, and the templated checkout loads slowly. We build custom e-commerce stores with secure Stripe checkout that do everything Shopify does, hand-coded to load in under a second and score 100 on Lighthouse, for one flat fee you own. If you are comparing Shopify to a custom store, here is the honest breakdown. Serving Orem, Utah.
Side by side on the things that actually affect your rankings and your wallet.
| BuiltToWinWeb | Shopify | |
|---|---|---|
| Page load time | Under 1 second | 1.9s |
| Lighthouse score | 100 | 60 |
| Cost | ✓ One flat fee | ✗ $39+/mo plus transaction fees |
| You own the code | ✓ Fully yours | ✗ Locked to platform |
| Built for SEO | ✓ Hand-coded schema | ✗ Limited control |
| Code & plugin bloat | ✓ Zero | ✗ Heavy |
The trade-offs that come with the convenience.
Monthly subscription plus a cut of every single sale, forever
Templated storefronts that look like thousands of others
App add-ons stack up extra monthly costs quickly
Checkout and theme speed you cannot fully control
You never own the platform or your store code
Shopify charges a monthly fee plus transaction fees on every sale indefinitely, and apps add more. A custom store with Stripe is one flat fee you own, so you keep 100% of each sale beyond standard card processing.
Yes. Product management, variants, inventory, discount codes, and secure checkout are all built directly into your custom store, without app subscriptions or platform limits.
Typically yes. Hand-coded stores load in under a second versus around two seconds for many Shopify themes, which directly increases checkout conversions.
Yes, and generally faster. Anything handled by a Shopify plugin or app — forms, payments, bookings, galleries — is built directly into the code.
About a month for a typical Orem business site, including content migration and redirect mapping.
They stop. The build is a one-time cost and the code is yours; the only ongoing cost is standard hosting.
Get a free, no-obligation quote. We can rebuild and migrate your existing site without losing your rankings.
Guarantees, process and pricing are the same everywhere we work — see the full Custom Website vs Shopify page. Serving Orem, Utah.
See how Custom Website vs Shopify worksReal, verified reviews from business owners who switched.
“Happy as can be with my new E-Commerce store. Stripe checkout system works perfectly, love that I can see all the analytics.”
“Jacob is professional and I highly recommend using him for making your websites.”
“Couldn’t be happier with my website. Jacob is a great guy, very knowledgeable, and truly stands behind his work.”
“Built2WinWeb did a great job on my website. They were professional, easy to work with and delivered exactly what I needed.”